Meet Dr Ewoma: Vida Glow’s new Skin Professional
UK-based Dr Ewoma Ukeleghe is an award-winning medical and cosmetic doctor with a passion for clinical skincare – and simplifying its complexities.
Between her uncomplicated skin education and mesmerising glow, Dr Ewoma has fast become one of brightest and most-trusted new faces in the beauty industry. But, it’s her prestigious training and holistic understanding of beauty that sets Dr Ewoma apart – and makes her a natural fit as Vida Glow’s latest Skin Professional.
Below, Vida Glow asks Dr Ewoma everything you’ve wanted to know about ingestible beauty – and the science-backed routine behind her radiant skin.
WATCH: Dr Ewoma on the clinical efficacy and visible results of marine collagen.
Why is it important to address skin concerns beneath its surface?
The only way to achieve meaningful, long-lasting results is from the inside and out. It also means that the benefits are reaped beyond the skin. Sadly, I often find that patients and consumers fail to understand this key concept. A skincare routine with the most efficacious, expensive products is great – but most people need to use skincare and address their internal health.
Have you always been an advocate for ingestible beauty?
Yes, I'm an avid consumer of supplements and have been for years! It's all a part of my wider belief that beauty and overall health needs to be addressed from the inside out. What you consume either supports your skin's health or takes away from it.
Can you explain the role of collagen?
Collagen is the most abundant protein in the body. It is a protein composed of small peptides called amino acids and these are the building blocks of many biological reactions in our bodies, including the production and maintenance of our skin's own collagen matrix. It is also responsible for strength and structure in the skin. This manifests in giving the skin a healthy glow and hydration, whilst improving its firmness and smoothness.
“This manifests in giving the skin a healthy glow and hydration, whilst improving its firmness and smoothness.”
As we start to lose collagen and elastin with age, what are some initial changes we’ll notice?
Collagen and elastin levels decrease with biological age, and this process can be hastened by excessive sunlight exposure and nutrient deficiency. Whilst gradual, one can expect to see skin dullness, the appearance of fine lines and wrinkles, a loss of elasticity and worsening dehydration.
How does marine collagen address the signs of skin ageing?
Marine collagen is absorbed into the bloodstream via the gut, in the form of its metabolite – amino acid. It is then distributed to the dermis, giving the skin the raw materials to create new collagen and trigger the body's natural production of collagen.
SHOP THE STORY
What kind of results can be achieved with ingestible beauty?
You can expect to see tangible results after 3-4 weeks of daily use and further improvements from 6-9 weeks. With Vida Glow, you can expect to see a noticeable reduction in fine lines after 3-4 weeks and then a reduction in wrinkles, improvement in skin elasticity after 6-9 weeks.
What would you say to people who are unsure of ingestible beauty?
Try it and you'll understand the buzz around ingestible beauty! I often find that those who appreciate the therapeutic value of nutrition welcome ingestible beauty with open arms. So, I think it really is a mindset thing.
See collagen supplements as a way of investing in your future you. These small, consistent steps over a sustained period of time add up and multiply to produce long-lasting results.
“See collagen supplements as a way of investing in your future you.”
Who would you recommend marine collagen supplementation to?
Everyone! Particularly busy, time-poor women who are 25 years and above. It's also going to be of real benefit to women who want to combat the signs of premature ageing from the inside out.
How do you take Natural Marine Collagen? What results are you personally experiencing so far?
You can take your Natural Marine Collagen in a variety of ways. The key is to be consistent with it.
Start with one sachet a day if you want to naturally boost your body's collagen production and maintain healthy hair, skin and nails.
Two sachets a day is perfect for those who have started to see the first signs of ageing and brittle hair and nails.
Dosage can be built up to three times a day if you're experiencing overt signs of collagen depletion, like damaged skin, a dull complexion and brittle nails.
I take one sachet a day and I love using them to add flavour to my daily water intake. I've already noticed that the health of my skin and nails improve. My nails grow much quicker, and my skin looks less dehydrated! This is a big one for me as I have quite dehydrated skin.
“I've already noticed that the health of my skin and nails improve. My nails grow much quicker, and my skin looks less dehydrated!”
Tell us about your partnership with Vida Glow. What is it about the brand or product offering that appealed to you?
I'm super excited and honoured to be working with Vida Glow. I truly believe in the science of healing the skin from the inside out. It is a facet of skincare that is often overlooked and minimised. However, it's the only way to get long-lasting results.
I’ve personally been on a holistic health journey in the last few years; being conscious about my busy lifestyle and consuming products that align with my health goals. Vida Glow's ethos of active beauty ingredients driven by innovation and clinical data unpins their global success.